Coffee: The Next Generation

We implemented a state-of-the-art B2B shop for one of the most famous German brands and producers of tableware and professional coffee machines. The new shop has not only improved the efficiency of the existing processes, but also increased customer satisfaction - and it has enabled new business models such as subscriptions and digital services.
Capabilities in charge

Digital Commerce

Case: Tableware Manufacturer

The Insight

B2B customers today expect a B2C experience. It should be easy and fast to find relevant information, products and spare parts and order them, without any sales or service department interactions. This should apply to simple products as well as complex, configurable ones. Our client was also introducing subscriptions and digital services, and the existing solutions were not able to support them.

Our Impact

We selected SAP Commerce Cloud as our technology platform. The solution was integrated into a complex and fragmented IT backend landscape including two SAP ERP production systems, a number of markets ERP as well as SAP Sales&Service Cloud, 3rd party PIM systems and custom-build IoT and digital services platform. All designed to support SAP S/4 HANA integration in the future.

The Process

We provided implementation services, project management services, operations support as well as overall coaching services in an integrated team of client and Deloitte Digital members.

Like what you see?

Let's get in touch!